Webinar Training and Tutorials
We put together some helpful webinars to help you learn more about creating your cookbook!
Adding a Recipe to Your Cookbook
An easy step by step process on how to add recipes to your cookbook in our free Cookbook Creator® software.
Creating Custom Recipe Category and Divider Titles
Category names can easily be changed in the recipe pages and on divider. See how easy it is to edit category names and dividers to match for a professional-looking cookbook that you created with our free Cookbook Creator® software.
Customizing Your Cookbook
Learn how you can customize your cookbook to make it truly unique.
Chat with the Cookbook Expert
Learn from our cookbook extraordinaire
How to Create Your Cookbook Like A Pro
Introducting Cookbook Creator
Marketing and Selling Cookbooks for the Holidays
Marketing your Cookbooks
Sales success depends on your strategy, so here are a few ideas for marketing your cookbooks.
Always consider your customer while creating your cookbook, from the types of recipes you include to the aesthetics and quality of writing that goes into your personal pages.
Our standard features have what it takes to make your cookbook a success; however, our upgrades add extra appeal and polish that will not only entice more buyers, but allow you to charge a higher retail price. Consider upgrades that will make your cookbook more attractive and easier to use, such as tabbed dividers–which make categories easy to find— and our more spacious “Recipes Not Continued” layout.
While anyone who cooks or knows a cook is a prospective customer for your cookbook, your best prospects are your recipe contributors. Each contributor will almost certainly buy one cookbook for themselves, but remember to suggest that they buy additional cookbooks to send to family and to give as gifts.
Your list of potential buyers should include:
- Every recipe contributor
- Every member of your organization
- Members of other organizations that work with your group
- Every company that does business with your organization
- Every neighbor
- Every civic leader
- Supporters of your cause
- Cooks who enjoy trying new recipes
Take orders for your upcoming cookbook as soon as you decide to publish. While you’re gathering recipes, advertise and spread the word through social media such as Twitter and Facebook. Contact local businesses to engage their participation in selling your cookbook.
When your cookbooks arrive, use all avenues of communication to announce their arrival. Distribute cookbooks to pre-order customers and to businesses. They’re so easy to sell—before you know it, you’ll be sold out!